From 2010 to 2015, England served as Executive Vice President and Chief Marketing Officer of MillerCoors, LLC. As Chairman of the Strategy Committee and Co-Chair of the Operating Committee, he led strategic development and managed the Company’s marketing, strategy and planning functions. He built digital and entertainment marketing capabilities for the Company that led to multiple new platforms through partnerships with Facebook, Twitter, Google, Yahoo!, Yelp, Twentieth Century Fox, etc. He also delivered critical new sponsorship deals with multiple colleges and sports teams across the NFL, MLB, NBA, MLS and NHL.
From 2008 to 2010, England served as the first Chief Marketing Officer of the newly formed MillerCoors. He was responsible for the profitable growth of the business, which he delivered through growing the Company’s share in the beer category, creating a new marketing department and substantially over-delivering planned marketing synergies.
Prior to joining MillerCoors, England served as Chief Marketing Officer of Coors Brewing Company from 2006 to 2008, a $2.7 billion revenue division of Molson Coors Brewing Company. In this role, he delivered successive best years ever for Coors Light, drove double-digit volume growth for Keystone Light, and quadrupled the size of the Blue Moon franchise.
From 2002 to 2006, he held a number of executive positions such as the Vice President of International Marketing and Strategy, and Vice President and General Manager of the Snacks Division at The Hershey Company. Previously, he also held various positions with Opentable, Inc., Nabisco Holdings Inc., and Cadbury Schweppes P.L.C.
England served on the Board of the Association of National Advertisers until the end of 2015 and was a Board member of the Advertising Council Inc. from 2009 to 2015. He graduated from Durham University with a B.S. in engineering science and earned an MBA from the Stanford Graduate School of Business.