About National CineMedia (NCM)

National CineMedia (NCM) is America’s Movie Network. As the largest cinema advertising network in the U.S., we unite brands with the power of movies and engage movie fans anytime and anywhere. NCM’s Noovie® pre-show is presented exclusively in 53 leading national and regional theater circuits including AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group (a subsidiary of Cineworld Group PLC.). NCM’s cinema advertising network offers broad reach and unparalleled audience engagement with over 20,600 screens in over 1,600 theaters in 190 Designated Market Areas® (all of the top 50). NCM Digital and Digital-Out-Of-Home (DOOH) go beyond the big screen, extending in-theater campaigns into online, mobile, and place-based marketing programs to reach entertainment audiences.

National CineMedia, Inc. (NASDAQ: NCMI) owns a 48.1% interest in, and is the managing member of, National CineMedia, LLC.


What’s Noovie?

Noovie® is a fully integrated suite of products designed to innovate the moviegoing experience in ways that help brands tap into the excitement, emotion, and magic of the movies.

In movie theaters, we engage audiences with exciting programming in our Noovie pre-show. Noovie gives movie audiences a reason to arrive at the theater early to discover what’s next, with exclusive entertainment content, in-theater gaming, and engaging advertising from national, regional and local brands.

NCM Digital takes Noovie beyond the big screen with editorial content on Noovie.com, our Noovie Trivia and Noovie Arcade gaming apps, and robust audience data and digital advertising capabilities to create the perfect immersive marketing solution brands.

  • Noovie.com – The go-to digital destination for all things movies, including trailers, showtimes, tickets, and more.
  • Noovie Trivia – Level up your movie obsession with Noovie Trivia! Test your movie knowledge with multiple ways to play, including Name That Movie, Shuffle, and Motion Picks. New challenges are added every day, and the more you play, the more points you earn to unlock more trivia, build your profile, and access exclusive content.
  • Noovie Arcade – Hold on to your popcorn, because your movie experience just got better! Noovie Arcade is the revolutionary app that takes you on an augmented reality adventure on the big screen and beyond. With games like Cinevaders, Hollywood Highway, and the Horror Experience.
  • Noovie Audience Accelerator – Expand your cinema advertising campaign beyond the big screen to reach movie audiences wherever they seek out movie content.

There are many creative ways for brands to use Noovie to connect with movie audiences, including movie tie-ins, sponsorships, immersive lobby experiences, concessions, custom gaming, and cinematic ads and branded content from Noovie Studios, NCM’s own in-house creative agency.


NCM’s National Cinema Advertising Network

  • Over 1,600 theaters
  • Over 20,600 movie screens
  • 3 million+ seats
  • Reaches over 600 million moviegoers annually
  • All of the top 50 U.S. markets
  • 190 U.S. Designated Market Areas®
  • 48 states and the District of Columbia
  • Over 3,000 Lobby Entertainment Network (LEN) screens in over 1,500 theaters
  • Over 150 million available first- and second-party data sets and growing
  • 4.5+ million app downloads

NCM Digital Out Of Home (DOOH) Group

NCM DOOH further unites brands with audiences beyond theaters in a variety of complementary venues across top networks including:

  • ATM.TV — A nationwide provider of Digital-Out-Of-Home (DOOH) HD advertising on over 8,500 HD screens atop FCTI ATMs located in 7-Eleven® stores nationwide.
  • Captivate — North America’s leading location-based digital video network in premier office and residential properties.
  • Coinstar® — Constar’s adPlanet™ is a new flexible digital advertising platform that sits atop Coinstar kiosks in approximately 4,000 grocery retail locations.
  • Noovie® On-Campus, powered by Trooh — A unique way to reach young, Gen Z movie fans and point-of-market-entry consumers in campus locations where they spend the most time, including high traffic non-academic, commercial spaces such as campus retail and bookstores, student centers and cafeterias, and athletics and recreation areas.
  • Ziosk — The industry leading restaurant technology platform for guest engagement with over 150,000 screens on tables at restaurants across the U.S.

Headquarters

6300 South Syracuse Way
Suite 300
Centennial, CO 80111


National Sales Offices

  • New York, NY
  • Chicago, IL
  • Los Angeles, CA
  • Additional local/regional representatives throughout the U.S.

NCM Online